Scandi-Inspired Gifts, Toys and Room Accessories by Kids Concept UK

So Heidi recently had a tummy bug and projectile vomited in her cot. Better mums would have chalked it down to bad luck, soaked her child’s bedding and got her hands dirty. Being a lazy housewife, I fought back dispelling the contents of my own stomach and shoved the whole lot in a black bin bag (poo-stained sleepsuits often meet a similar fate); Out of sight, out of mind.

This meant my darling daughter needed new bedding, and quick, before Craig got a chance to whinge about my having donated her old (and expensive) set to the seagulls at our nearest landfill. Luckily the rather fabulous guys at Kids Concept UK sent her a gorgeous Scandi-inspired set which looks right at home in her nursery.

IMG 5529 2 1024x948 Scandi Inspired Gifts, Toys and Room Accessories by Kids Concept UK

Who are these charitable style-gurus then?

Kids Concept UK specialise in unique baby & children’s gifts, toys and room accessories all designed in Sweden. Their range of products are hugely popular in Scandinavia, and it’s very easy to see why. Interior designers and those favouring minimalist and modern decor have long been appreciative of the clean lines and clever pops of colour in Swedish textiles and furniture. Kids Concept UK has been bringing popular Swedish brands here to the UK for 7 years now, and I dare anyone not to fall in love with their handpicked selection of quirky products.

Left to right: Pumpkin - Brown Owl Baby Gym £79.90 / Pumpkin - Fantasy Castle Wooden Building Blocks £34.90 / Star - Green Play Tent £32.90 / Pumpkin - Green Wooden Shape Sorter £19.90 / Pumpkin - Green Money Box “Helge” £9.90 / Pumpkin - Green Wooden Hammer Balls Game £19.90 / Pumpkin - Green Set of 3 Round Storage Boxes £20.70 / Pumpkin - White/Green Wooden Storage / Toy Box £39.90 / Pumpkin - Green Baby Melamine Dinner Set £19.90

Kids Concept originates from Boras in Sweden where we lived and worked for many years. The Brand has become extremely popular and we can even boast that the Swedish Royal family have our products in their Playroom! We’re now focusing on the UK and exhibiting at various design and interior exhibitions to bring our brand to the UK consciousness - Top Drawer in London this autumn, as well as the Spring Fair at the NEC. We’re thrilled by the feedback we’ve received so far Alicia Roberts Soderberg, Co-founder @ Kids Concept UK

Left to right: Star - Grey Wooden Rocking Rabbit Horse £74.90 / Star - Black Wooden Toy Guitar £19.90 / Star - Beige Fabric Sofa in Chesterfield Style £219.90 / Star - White Wooden American Deckchair £79.90 / Star - Grey Set of 2 Suitcases £15.90 / Star - White Wooden Chair £39.90 (each) & White Wooden Table £49.90 / Star - Children’s Green Soft Tub Armchair £79.90 / Star - Black Wooden Toy Drum £19.90 / Star - Green Rocking Chair £79.90

The site is really easy to navigate with all the right social media share buttons, and high res images. Yet the best things by far are the really accessible price points and coordinating themes for decking out your entire nursery. There’s plenty of Farrow & Ball colours which are the perfect choice for a gender neutral nursery, and tons of irresistible traditional wooden toys to accessorise.

Left to right: Turbo - Children’s Traffic Maze Game £34.90 / Star - White / Pink Wooden Doll Stroller £34.90 / Star - Blue Wooden Rocking Horse £69.90 / Star - Pink Wooden Storage / Toy Box £39.90 / Star - Blue Wooden Shape Sorter Truck £29.90 / Pippi - Pink Set of 3 Round Storage Boxes £20.70

Heidi’s green owl bed set

Heidi21 1024x512 Scandi Inspired Gifts, Toys and Room Accessories by Kids Concept UK … is a hit! It looks gorgeous in her nursery, adds a splash of colour and makes a real statement. It features tons of little owls and she’s really intrigued by the pattern. An added and unexpected bonus is that she’ll study it when she wakes which keeps her from screaming out for us at ungodly hours!

Heidi2 1024x684 Scandi Inspired Gifts, Toys and Room Accessories by Kids Concept UK It’s a reversible pattern which is fab for when you fancy a change, with other colourways available and coordinating bumpers, curtains and other room accessories. The fact it comes with a matching pillow in both crib (70cm x 80cm) and cot bed sizes (100cm x 130cm) for just £29.90 & £39.90 respectively also means it’s great value for money. Oh and I have to mentions the rather cute bedding bag it arrived in.

Bag 1024x591 Scandi Inspired Gifts, Toys and Room Accessories by Kids Concept UK It washes like a dream and is lovely and soft against Heidi’s skin, what’s not to love?